Promotional products, including T-shirts, cups, and pens, are a great way to generate recognition and interest in your brand. Thousands of companies have used this form of advertising to market their products and services. If you’re interested in using advertising specialties for your business, you need to call an experienced promotional products fulfillment firm. Here’s why.
An experienced promotional product fulfillment solutions firm is highly efficient at getting your orders placed and delivered to your corporate office. These companies also buy their products in bulk, which will reduce your overall cost.
Enhance Brand Awareness
Using advertising specialty items for your business can help you build greater awareness of your brand. Companies will see coffee mugs and hats with your firm’s name and eventually come to recognize your brand, logo, and tagline. Your brand awareness will increase even more over time as your promotional items become more ubiquitous across the country.
Increase Client Loyalty
A promotional product fulfillment solutions company can also increase client loyalty. That’s because these promotional items lie around various offices, reminding clients of your stellar customer service and quality products. This will make them more likely to reorder products or services from you in the future.
Established promotional product fulfillment solutions firms will usually offer many marketing services, including email marketing, print advertising, pay-per-click advertising, and even trade show assistance. Being an existing promotional products customer may entitle you to discounts on some of these other marketing services.
The best thing about using promotional products as part of your marketing mix is it’s easy to execute. All you must do is order products and pass them out to existing and potential customers. You’ll also get some buzz for your brand when your employees wear T-shirts, caps and other items with your company name and logo on them.
FSG has been offering promotional products and other marketing services for clients since 1968. For further information about FSG and what it can do for you, call 630-597-1817 or visit www.fgraphic.com